About MensXP
MensXP is India’s largest men’s lifestyle brand, owned by Mensa Brands, offering content, products, and experiences covering topics like fashion, grooming, health, technology, relationships, and more, aiming to reshape cultural norms of masculinity.
What it is:
MensXP is a content-commerce platform that focuses on the Indian male audience, addressing their real-life needs in a practical, useful, and entertaining way.
Content and Experiences:
They offer a wide range of content and experiences, including articles, videos, podcasts, and web series, covering topics such as fashion, grooming, health, technology, relationships, sports, culture, wellness, and entertainment.
MensXP also operates as an e-commerce platform, offering a variety of products, including those from their own brands and third-party brands.
MensXP is part of Mensa Brands, a company that also owns other lifestyle brands like iDiva and Hypp.
The platform caters to the progressive Indian male, aiming to drive conversations and reshape cultural norms of masculinity.
MensXP was acquired by Times Internet in 2013 and later, Mensa Brands acquired MensXP, iDiva and Hypp from Times Internet.
Leave a Reply