About Quirksmith
At the time we started Quirksmith (2016), silver jewellery was not yet mainstream and jewellery was seen as a mere accessory that decorates a woman. An industry that was built with women as its prime customer, was ironically, run by men – right from production to business ownership. In silver jewellery, there was very little design and product innovation for the last several years (except for a few large design houses).
We wanted to change that!
An artist at heart, Divya wanted to create pieces that sparked curiosity and conversations. And we wanted to make women the owners of an industry that was built to serve them! With Rs 40,000 of our personal savings and dreams in our eyes, we created our first collection and showcased it at one of Bangalore’s quirky flea markets. That marked the birth of Quirksmith!
What started as a passion project by two sisters, is today a growing brand recognized for designs that stand out in a crowd. Our in-house team comprises over 60% women today. Through our work, we’ve created employment for over 50 artisans and their families across India. And we’re just getting started!
Design philosophy:
“अपने जज़्बात पहनिये” – “Wear your emotions”
We want our jewellery to be a way for people to express themselves. Whether it is a “Musaafir” anklet for the traveller soul or an “Atma Mugdha” Earcuff for the one who believes in self-love, our designs have ‘you’ at their core.
Divya says – “Personally I feel there is no single word or phrase that defines me. Some days I am a dreamer, on others I feel like a rebel and on others I may relate to a wandering soul. My designs are an extension of me and they continue to evolve as I learn and grow as a person. My hope is, just like me, many others can see their own reflection in the pieces I create.”
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